
Labubu gives PVC figures a new and fun style. With costume sets, fans can change how the figures look. This makes every display seem different and exciting. Labubu has a special look, and you can mix and match costumes. This helps each figure look unique. Pop mart adds creative ideas, so collectors can show their own style. Online stores make it easy for more people to collect. The market shows how this trend is growing:
Market Aspect |
Data / Statistic |
---|---|
CAGR of Figurine Sub-segment |
9% (fastest growth rate driven by niche collectors and pop culture franchise collaborations) |
Market Share by Type (2023) |
Action Figures: ~60%, Collectibles: ~25%, Figurines: ~15% |
Regional Revenue Contribution |
Asia Pacific: 45%, North America: 25%, Europe: 20%, Others: 10% |
Online vs Offline Sales (2023) |
Online Stores: 70% market share, Offline Stores: 30% |

Pop mart and labubu figures are getting more popular. This shows how character transformation is changing collecting today.
Key Takeaways
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Labubu figures are special because fans can swap costumes and accessories. This makes each figure different and fun to change.
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The blind box model and social media make collecting exciting. They help build a strong group where people share ideas and stories.
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Labubu figures mix cute and wild looks with soft materials. This makes them nice to hold and show off.
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Pop Mart’s team-ups and limited editions make Labubu figures more rare and valuable. This brings in collectors from all over the world.
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Collectors should keep figures safe and buy only from trusted sellers. This helps avoid fake figures and keeps collections safe.
Character Transformation

Labubu’s Customization
Labubu is different from other PVC figures because you can change how it looks. Fans can switch costumes, hats, and props to make each figure look new. This makes Labubu more than just a regular toy. It becomes a special character that fans can style in many ways. The labubu v1 series started this idea, letting people mix and match clothes. Labubu v2 added new materials and more detailed accessories. These updates help every labubu stand out.
The Monsters, which is Labubu’s main series, became very popular in 2024. Stores sold out fast, and fans waited in long lines for labubu v2. Online, rare figures sold for up to $450. This shows how much people enjoy changing their labubu’s look. The pvc figure design makes it easy to swap parts, so collectors always have something new. Many fans even make their own outfits, which adds more creativity.
Note: Labubu’s costume sets started a new trend in collecting. Fans now search for both official and homemade accessories to keep their figures looking cool.
Creative Expression
Labubu lets collectors show their creative side. Each figure has a fun smile, elf-like ears, and a playful pose. These things make labubu v1 and labubu v2 easy to make your own. Fans use costume sets to tell stories or match their figures to their feelings. Some people even put labubu with fancy bags to make a fashion statement.
Surveys say labubu’s changing designs and stories help fans feel close to their figures. The blind box model adds surprise, so opening each box is exciting. Social media is important too. Over 1.7 million TikTok posts show labubu, with fans giving tips and sharing videos. This friendly community keeps the hobby fun and active.
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Labubu’s cool design and character changes bring in both kids and adults.
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Famous fans like Rihanna and BLACKPINK’s Lisa made labubu even more famous.
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Online groups and fan pages let collectors share ideas and show off their special labubu figures.
Labubu’s move from labubu v1 to labubu v2 shows how new designs can make collecting more fun. The focus on character transformation keeps collectors interested and excited for new things.
Appeal of Labubu Figures

Personalization
Labubu is different from other collectibles. It looks cute but also a little wild. The figures have big eyes, sharp teeth, and furry details. This mix makes each one feel fun and a bit sneaky. Collectors like that Labubu lets them show their own style. They can change costumes, hats, and props to fit their mood or the season. Some fans even make their own outfits. This turns the toys into real art.
Labubu figures are made of soft vinyl. This makes them feel nice to hold. Many collectors feel happy and calm when they touch them. The faces show lots of feelings, so people connect with them more. Each Labubu has a story. This makes collecting feel special. Fans share their stories online and make friends with others.
Labubu’s cool design and stories help people come together. Collectors of all ages find something to enjoy. They love the surprise of a new blind box or finding a rare figure.
Play and Display
Labubu figures are more than just toys. They let collectors play and show their style. The blind box makes opening each figure a surprise. People hope to get a rare or special one. This keeps collecting fun and new. Many collectors like to show off their figures in fun ways. Some make scenes or match Labubu with clothes or holiday themes.
Social media is important for Labubu fans. Collectors post videos of opening boxes and share display ideas. They talk to other fans from all over the world. Influencers and famous people show their Labubu figures too. This makes Labubu even more popular. Kids, teens, and adults all collect them. Labubu is not just a toy. It becomes part of daily life and brings happiness every day.
Feature Category |
Description & Impact on Collectors |
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Emotional Appeal |
Soft vinyl and expressive faces make Labubu feel special and comforting. |
Blind Box Model |
Every box is a surprise, and rare figures are extra exciting. |
Community Engagement |
Social media and fan groups help collectors connect and share ideas. |
Pop Culture Integration |
Celebrities and fashion make Labubu more popular and wanted. |
Collecting Trends
Community and Social Media
Collectors like to show their labubu changes online. TikTok and Instagram help fans meet and share ideas. People post videos of opening blind boxes and swapping costumes. The community gets stronger when collectors comment and like posts. Many fans join groups to talk about toys and learn new tips.
A table below shows how social media helps labubu and pop mart fans:
Statistic Description |
Value / Percentage |
---|---|
Number of #Labubu TikTok posts (unboxing, cosplay, etc.) |
1.4 million |
Followers of K-pop star Lisa who shared Labubu collection |
Over 100 million |
Percentage of Gen Z influenced by social media for buying |
85% |
Percentage of Gen Z shoppers discovering new products on social media |
60% |
Percentage of all shoppers discovering new products on social media |
33% |
Percentage of Gen Z learning about products from influencers |
45% |
Percentage of all shoppers learning about products from influencers |
21% |
Percentage of shoppers finding brands via social media |
38% |
Percentage of shoppers finding brands via search engines |
37% |
Percentage of shoppers finding brands via TV advertisements |
35% |

Collectors find new pop mart toys from friends and influencers. The blind box surprise keeps everyone happy and excited. Social media lets people share their fun with others.
Pop Mart Collaborations
Pop mart always brings new things for collectors. The company works with artists and brands to make special labubu figures. These team-ups make every new toy feel different and cool. In 2024, pop mart made twice as much money because labubu and THE MONSTERS IP were so popular. Plush toy sales went up by 1200%, showing collectors really want them.
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Pop mart opened 401 stores in Mainland China and put out 2,300 ROBOSHOPS vending machines.
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More people visited stores in 2024, with a 47.7% increase.
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Pop mart grew into the U.S., Europe, and Southeast Asia, making labubu loved everywhere.
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THE MONSTERS IP, with labubu, had a 726.6% jump in money made in one year.
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Labubu figures often sell for two or three times the first price.
Collectors enjoy the blind box and hope to find rare figures. Pop mart team-ups keep collecting fun and help the community grow. The company listens to fans and brings new ideas, making collecting better for everyone.
Value and Rarity
Market Impact
Labubu figures changed how people think about pvc collectibles. Pop mart uses new costumes to make each figure feel special. When fans see a new outfit or rare design, they want it fast. This makes prices go up when people resell them. Famous fans like BLACKPINK’s Lisa and Rihanna made labubu even more popular. Now, labubu is not just a toy. It is also a fashion item and a symbol of status.
Collectors sometimes pay much more than the first price for rare figures. The table below shows how prices can rise:
Labubu Figure Type |
Original Price (yuan/USD) |
Resale Price (yuan/USD) |
Additional Notes |
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Standard Labubu figure (latest collection) |
99 yuan (~$14) |
130 yuan (~$18) |
Quick price increase on Alibaba’s Xianyu platform |
Rare lavender plush “Luck” |
N/A |
150 yuan |
Over 700 wish list adds, indicating high demand |
Vans collaboration limited edition |
599 yuan (~$83) |
14,800 yuan (~$2,045) |
Massive resale price jump due to exclusivity |
Labubu v1 and labubu v2 show how pop mart’s changes make figures worth more. Labubu v2 uses better materials, so collectors want them even more. People see these pvc figures as real art to collect.
Limited Editions
Pop mart keeps fans excited with special labubu drops. Each blind box has different costumes, and sometimes a secret one. These rare figures show up only once in every 72 or 144 boxes. Fans wait in line early for new releases, hoping to get something rare.
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Secret costume figures can sell for 10 to 20 times their first price.
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Some collectors spend up to $2,000 for super rare labubu v2 figures.
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Special drops for holidays or events never come back, so they are extra rare.
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The blind-box style feels like a game, and fans trade and share online.
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Pop mart’s small drops and artist team-ups make each release a big deal.
Collectors love looking for rare figures. They like trading, dressing up, and showing off their labubu v1 and labubu v2. The mix of rare items, cool costumes, and sharing online makes pop mart’s pvc figures some of the most wanted in the world.
Collector Challenges
Storage Tips
Collectors sometimes have trouble finding space for their Labubu figures and costume sets. Many people put their favorite figures on shelves or in glass cases. This keeps them safe from dust and sunlight. Some use small boxes or plastic bins for extra costumes and props. They put labels on each box to find outfits fast.
A simple table can help collectors keep things neat:
Item Type |
Storage Idea |
Benefit |
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Figures |
Display shelves |
Easy to see and enjoy |
Costumes/Props |
Labeled bins/cases |
Quick to find outfits |
Rare Figures |
Glass display case |
Extra protection |
Collectors should use a soft cloth to clean their figures. They should not use water or strong cleaners. Keeping figures away from sunlight stops colors from fading. Many collectors change their displays often to keep things fun.
Tip: Put costume sets in small zip bags. This keeps all the pieces together and stops you from losing small parts.
Authenticity Issues
Collectors want to be sure their Labubu figures are real. There are many fake and copy figures, especially rare ones. The best way is to buy from trusted stores or official Pop Mart shops. Collectors should look for clear logos, good paint, and strong packaging.
Some collectors join online groups to share tips about fake figures. They post pictures and compare details with others. If a price seems too low, it is probably not real. Collectors should always ask for proof of purchase when buying from someone else.
Note: Fake figures can look real, but small color or shape mistakes show they are not.
Careful and organized collectors enjoy their hobby more. They keep their collection safe and avoid spending money on fakes.
Labubu’s costume sets help collectors show their own style. People like to share ideas with friends and other fans. Collectors enjoy swapping outfits and telling stories about their figures. They feel happy when they see their favorite designs. Each person finds new ways to display their figures at home. Many collectors join groups to talk and trade pieces. They help each other find rare figures too. Labubu makes collecting more fun and creative for everyone. These trends let collectors change how figure collecting will be in the future.
FAQ
How can collectors tell if a Labubu figure is real?
Collectors need to look for the Pop Mart logo. The paint should look neat and not messy. The box should feel strong and not break easily. Buying from official stores is the safest way. Many fans join online groups to share photos and check for fakes.
Tip: If a price seems too low, it could be fake!
What is the best way to store Labubu costume sets?
Collectors put costumes in small bins or zip bags. They write labels on each bag to find things fast. Shelves or glass cases keep figures safe and easy to see.
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Put costumes in labeled bags
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Use shelves to show figures
Why do some Labubu figures cost so much?
Some Labubu figures are rare or have special costumes. These are hard to find, so prices go up. Fans want cool designs, and there are only a few made.
Figure Type |
Why Price Rises |
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Limited Edition |
Not many made, lots of fans want them |
Collaboration |
Made with special artists |
Can kids and adults both collect Labubu?
Yes! Labubu’s cute and wild look is fun for everyone. Kids like to play and change costumes. Adults like to collect, show, and trade rare figures. There is something for all ages.
Collecting Labubu makes families and friends happy together.
See Also
Discovering The Legendary Characters Of Marvel Figure Factory
A Complete Guide To Making Custom Action Figures Yourself
Comparing Avatar Creation And Figure Manufacturing Processes
Detailed Instructions For Personalizing Your Roblox Action Figures
Simple Tips For Customizing Roblox Figures With Ease